Press Release

Tequila Herradura Releases Limited-Edition Port Cask Finish Reposado

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Colección de la Casa, Reserva 2012– Port Cask Finish is First of its Kind in a Series of Unique Styles of Tequila

Tequila Herradura, today announced the release of the first of a series of small-batch tequilas, Colección de la Casa, Reserva 2012, Port Cask Finish. Each year, a new tequila will be released that will offer consumers a one-of-a-kind experience. The inaugural product, Colección de la Casa, Reserva 2012 is a port cask finished reposado tequila that acquires its complex body and extraordinary smooth taste from resting in two different types of oak casks.

 

Crafted by Master Distiller Maria Teresa Lara, Casa Herradura uses the finest blue agave, traditional production methods and a proprietary fermentation from naturally occurring wild yeast to create a tequila of unparalleled quality.  The tequila is then rested in medium-char American oak casks for eleven months and then transferred to hand-selected vintage port casks from the renowned Duoro Valley in Portugal for an additional two months of aging.  The double-maturation process accentuates the notes of cooked agave, increases complexity and delivers a nose of dried fruit and ripe plum infused with hints of cinnamon, caramel and chocolate.

 

Colección de la Casa is part of our longstanding exploration to innovate within the category and it fills a niche for tequila aficionados looking for something truly unique,” said Ann Stickler, Vice President and Managing Director of Tequilas, Brown-Forman. “We are able to pioneer new ways of making small batch tequilas and experiment with concepts that complement our traditional production process because of our heritage and expertise in crafting the finest tequilas for over 140 years.”

 

“The first of our innovative barrel finish concepts, Port Cask Finish, complements Tequila Herradura Reposado’s award-winning taste profile while adding a new dimension of flavor. The result is a perfectly balanced blend and a new style of tequila,” said Tequila Herradura’s Master Distiller Maria Teresa Lara.
This is the newest offering in a legacy of innovation.  Casa Herradura has been handcrafting the world’s finest tequilas for over 140 years.  Credited with inventing the reposado expression in 1974 and the extra añejo expression in 1995, Casa Herradura continues to push the boundaries of tequila, while balancing a respect for traditional processes.

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Colección de la Casa-Port Cask Finish will be available at fine wine and spirits stores in April. A limited quantity will be available in Mexico. Each 750 ml. Only 2,000 cases are available with a suggested retail price of $89.99.

 

Tasting Notes for Herradura Colección de la Casa, Reserva 2012 Port Cask Finished Reposado

Color: Amber with shades of rose and copper

Aroma: An enticing balance of sophisticated smoky notes, warm tobacco, dried fruit, and a hint of spice.

Taste: The distinctive taste of oak aged agave complimented by hints of rich port, plum, and pepper.

Finish: Finishes smooth with the familiar taste of Herradura tequila and with undertones of dark chocolate.

About Casa Herradura
Casa Herradura is one of Mexico’s most historic and renowned tequila producers. Casa Herradura has been hand harvesting, handcrafting and estate bottling fine tequilas from the small town of Amatitán, Jalisco, since 1870. In 2007, Casa Herradura was acquired by Brown-Forman Corporation of Louisville, Ky.  Brown-Forman is a diversified producer and marketer of fine quality beverages and alcohol brands.

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